Senior Manager, Marketing Operations & Technology (REMOTE)
Wilmington, MA, US, 01887 US
For 75 years, Charles River employees have worked together to assist in the discovery, development and safe manufacture of new drug therapies. When you join our family, you will have a significant impact on the health and well-being of people across the globe. Whether your background is in life sciences, finance, IT, sales or another area, your skills will play an important role in the work we perform. In return, we’ll help you build a career that you can feel passionate about.
Job Overview
As Senior Manager, Marketing Operations & Technology, you will architect and scale the data foundation that powers our marketing strategy. This role defines how we measure performance, understand customer engagement, and activate growth with confidence.
You will lead the development of a unified revenue insights framework—enabling visibility into ICPs, purchase cycles, pipeline velocity, and customer reactivation. By establishing trusted data models and KPI frameworks, you will empower Marketing to execute both evergreen and emerging strategies with precision.
This is a high-impact, highly visible role with direct influence on how Marketing and Sales operate, measure success, and drive growth. You will partner closely with Marketing, Sales Operations, Finance, IT, and Data Science to:
• Orchestrate the end-to-end revenue funnel (inquiry through renewal/expansion)
• Build a scalable, future-ready data and analytics foundation
• Deliver actionable insights that shape executive decision-making
• Standardize measurement, campaign execution, and experimentation
Key Responsibilities
Marketing Performance Analytics & Revenue Insights
• Define KPI frameworks across funnel health, pipeline velocity, marketing contribution, and revenue performance
• Build the analytical foundation for planning, forecasting, and executive decision-making
• Identify ICPs, buying behaviors, and reactivation opportunities to inform growth strategies
• Deliver actionable insights that shape strategy and executive narratives
• Quantify funnel friction and its impact on conversion, velocity, and revenue
Data Modeling, BI & Analytics Delivery
• Partner with IT and Data teams to define data requirements and validate models aligned to business processes
• Architect and deliver scalable Power BI dashboards and data models
• Ensure accuracy, consistency, and governance of enterprise reporting
• Lead advanced and ad hoc analyses to inform key business decisions
Cross-Functional Partnership & Data Alignment
• Align Marketing, Sales Ops, Finance, and IT on KPI definitions, funnel metrics, and reporting frameworks
• Integrate product, regional, and channel data into unified views of performance
• Serve as Marketing stakeholder for data governance, compliance, and system integrations
• Influence lead management measurement, data quality standards, and platform decisions
AI, Experimentation & Advanced Analytics
• Identify and scale opportunities in predictive analytics, segmentation, and automated insight generation
• Apply test-and-learn methodologies (A/B, MVT) to drive continuous optimization
• Build a scalable, AI-ready analytics foundation aligned to future growth
Governance, Adoption & Continuous Improvement
• Establish and maintain KPI definitions, taxonomies, and reporting standards
• Drive documentation, governance practices, and adoption of analytics frameworks
• Lead change enablement efforts (training, communication, adoption tracking)
• Champion a culture of data quality, transparency, and continuous improvement
Job Qualifications
Required Qualifications
- Bachelor’s degree in Marketing, Business, Applied Data Analytics, or related field
- 7–10+ years in marketing analytics, operations, or revenue insights roles architecting and analyzing complex B2B datasets
- Advanced expertise in:
- Power BI (data modeling, DAX, dashboard development)
- SQL for data validation, transformation, and analysis
- Predictive modeling and statistical analysis
- Proven track record building KPI frameworks, funnel analytics, pipeline modeling, and revenue reporting at scale
- Hands-on experience integrating data across marketing, sales, and finance systems (e.g., Salesforce, marketing automation, ERP)
- Demonstrated ability to translate complex data into actionable insights and executive-level recommendations
- Experience leading cross-functional alignment across Marketing, Sales Ops, Finance, and IT
Preferred Qualifications & Expertise
- MBA or advanced degree in data analytics
- Background in CRO, life sciences, or healthcare environments preferred
- Deep understanding of B2B commercial models, including funnel dynamics, pipeline velocity, and multi-product environments
- Strong grasp of martech architecture, data modeling, and system integration best practices
- Experience establishing experimentation programs and measurement frameworks (A/B, MVT, attribution, incrementality)
- Exposure to enterprise-scale initiatives (e.g., platform transformations, global standardization, data modernization)
- Familiarity with marketing and data ecosystems (e.g., CDP, GA4, GTM, ABM/intent platforms)
- Working knowledge of data privacy regulations (e.g., GDPR, CCPA) and compliant measurement approaches
Compensation Data
The pay range for this position in the USA is $103K - $145K USD. Please note that salaries vary within the range based on factors including, but not limited to, experience, skills, education, certifications, location and any collective agreements, if applicable. Remote candidates located outside the USA should be aware that the relevant pay range varies based on country and location.
About Corporate Functions
The Corporate Functions provide operational support across Charles River in areas such as Human Resources, Finance, IT, Legal, Sales, Quality Assurance, Marketing, and Corporate Development. They partner with their colleagues across the company to develop and drive strategies and to set global standards. The functions are essential to providing a bridge between strategic vision and operational readiness, to ensure ongoing functional innovation and capability improvement.
About Charles River
Charles River is an early-stage contract research organization (CRO). We have built upon our foundation of laboratory animal medicine and science to develop a diverse portfolio of discovery and safety assessment services, both Good Laboratory Practice (GLP) and non-GLP, to support clients from target identification through preclinical development. Charles River also provides a suite of products and services to support our clients’ clinical laboratory testing needs and manufacturing activities. Utilizing this broad portfolio of products and services enables our clients to create a more flexible drug development model, which reduces their costs, enhances their productivity and effectiveness to increase speed to market.
With over 20,000 employees within 110 facilities in over 20 countries around the globe, we are strategically positioned to coordinate worldwide resources and apply multidisciplinary perspectives in resolving our client’s unique challenges. Our client base includes global pharmaceutical companies, biotechnology companies, government agencies and hospitals and academic institutions around the world.
At Charles River, we are passionate about our role in improving the quality of people’s lives. Our mission, our excellent science and our strong sense of purpose guide us in all that we do, and we approach each day with the knowledge that our work helps to improve the health and well-being of many across the globe. We have proudly worked on 80% of the drugs approved by the U.S. Food and Drug Administration (FDA) in the past five years.
We’re committed to providing benefits that elevate your quality of life. Based on your position these may include: bonus/incentives based on performance, 401K, paid time off, stock purchase program, Health and wellness coverage, employee and family wellbeing support programs, and work life balance flexibility.
Equal Employment Opportunity
Charles River is an equal opportunity employer and is committed to providing equal employment opportunities for all qualified applicants and employees without regard to race, color, sex, religion, national origin, ancestry, age, mental or physical disability, family status, pregnancy, military or veteran status, or any other characteristic protected by federal, state, or local laws.
It is unlawful in some states (including Massachusetts) to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.
If you are interested in applying to Charles River Laboratories and need special assistance or an accommodation due to a disability to complete any forms or to otherwise participate in the resume submission process, please contact a member of our Human Resources team by sending an e-mail message to crrecruitment_US@crl.com. This contact is for accommodation requests for individuals with disabilities only and cannot be used to inquire about the status of applications.
For more information, please visit www.criver.com.
Nearest Major Market: Boston
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